The Summer of Pink
The McGrath Foundation has launched its ‘Summer of Pink’ campaign with 13 iconic brands joining forces showing that pink is the colour of care this Breast Cancer Awareness Month.
Throughout October, Aussies will be able to buy select pink products from much loved brands with 100% of profits donated to the McGrath Foundation to fund McGrath Breast Care Nurses across the country.
With 58 people diagnosed with breast cancer every day, selected pink products from Ralph Lauren, The Athlete’s Foot, The Upside, Budgy Smuggler, LEO LIN, Boody, Institchu, Nala, Cygnett, Maria Nicola, buj, Olsson’s Salt and Jim Barry Wines will help the McGrath Foundation work towards its goal of ensuring no one misses out on the care of a breast care nurse.
Boody
Boody’s bestsellers are turning pink this month! Shop the Limited Edition Pink collection, featuring wireless bras and silky-soft underwear crafted from organically grown bamboo viscose. Look good, feel good, and do good in comfort.
Budgy Smuggler
Budgy Smuggler are pinking up beaches this summer with their Australian designed and manufactured limited edition boob print in their signature men’s Budgy and Scoop One Piece for women.
buj
Introducing Words to Uplift by buj. A beautifully curated collection of affirmation cards, thoughtfully designed to empower and inspire. Each card nurtures self-love, guiding you toward a more confident, radiant you.
Cygnett
This sleek Power Bank slides into your handbag or pocket, ready to keep your phone charged. There are two USB charging ports and a digital display that shows exactly how much power remains.
Institchu
Utilising world-leading technology and premium, innovative fabrics, InStitchu provides custom, made-to-measure garments of impeccable quality at an affordable price. InStitchu’s Pink custom, tailored shirts are crafted from the highest quality cottons and linens, appropriate for both work and play.
Jim Barry
Clare Valley’s Jim Barry Wines are proud to be part of the ‘Summer of Pink’ campaign with the McGrath Foundation. Every bottle sold of our Jim Barry Nurse Series Rosé, will help fund specialist McGrath Breast Care Nurses. Cheers to that!
LEO LIN
LEO LIN is renowned for joyful and bold designs that ignite a sense of wonder, adventure and happiness in every woman. Designed by LEO LIN in the month’s signature colourway for the warmer days ahead, the Pink Summer Set features a premium linen button-down shirt and shorts.
Maria Nicola
The Maria Nicola 10 Way Necklace in the new Candy Pink Crystal has four magnets which allow you to create at least 10 styles from one necklace. Pair this with the beautiful Circle of Love Set, featuring a long strand in the Candy Pink Crystal with a rose quartz pendant. This set can also be worn in multiple styles.
Nala
The Nala bra magicians have done it again with this one, making a supportive wirefree bralette that suits anyone with A cups to H cups. It’s some real modern day boobie sorcery. This bralette features support to lift and shape, but the comfort levels mean you’ll feel like you’re wearing nothing at all. Plus it’s made from our signature Flossy Mesh, making recycled offcuts into your new go-to bra.
Olsson's Salt
Top your favourite summer salad with Olsson’s Native Australian Plum Salt. This newly launched vibrant salt is made up from two natural ingredients, Olsson’s Sea Salt Flakes gently mixed with dried Australian Plum powder, giving this salt a vibrant pink hue that will be a standout on any savoury or sweet dish!
Raise Footwear
At its heart, the Raise Standard is a luxury lifestyle sneaker with the soul of a running shoe. We took the insights from over five million 3D foot scans to ensure the perfect fit for every step, crafted from premium recycled materials that reflect our commitment to sustainability. The recycled leather upper offers a sleek, refined look, while the podiatry-designed innersole provides the kind of comfort and support typically reserved for high-performance footwear. Exclusive to The Athlete’s Foot.
Ralph Lauren
Ralph Lauren’s purpose is to inspire the dream of a better life – one that lets us be our authentic selves, enjoy the company of those we love, and believe that tomorrow can be better. Inspired by these values, the 2024 Pink Pony campaign is centered around the concept “Live well. Be well.” This holistic life approach speaks to the idea that when we each take steps to take care of ourselves and our loved ones, we contribute to creating a life well lived.
The Upside
Workout in style with the McGrath x The Upside Tee & Petra Flare. The Petra is a mid-rise, slim fit with flare at the hem. A flattering fit in our comfortable and versatile lenzing fabrication. French tuck the tee to showcase the details.
Want to get your business involved?
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